[ BACK ]
[ PAUSED ] // Strategic Accounts VISIT_LIVE

Crown Hardware CRM

Vertical CRM fork for a 40-year IN distributor: AI order intake + BOM + production board.


[ WHY_IT_MATTERS ]

First vertical-market CRM fork; proves the verticalization playbook for the broader strategic-accounts thesis.

[ OVERVIEW ]

Crown Hardware is a 40+ year Columbus IN distributor with 800+ inventory SKUs and $2M+ in annual order volume. The fork adds AI order intake (parsing inbound emails into SKU lines), bill-of-materials assembly, and a production board synced to QuickBooks Enterprise.

The app is demo-ready at crown.ecbtx.com. Contract is stalled on Jenny Kay's bandwidth (new-hire training); strategy is to demo (not re-pitch) once she resurfaces.

[ BY_THE_NUMBERS ]
  • > 800+ inventory SKUs
  • > $2M+ annual order volume
  • > 40+ year established distributor
[ NEXT_90_DAYS ]
  • Demo close (Jenny bandwidth-constrained)
  • Phase 2: Salesforce integration + forecasting
[ TALK_TO_PHIL ]

QUESTIONS ABOUT CROWN HARDWARE CRM? ASK PHIL DIRECTLY.

// Phil is Will's voice agent. Architecture, pricing, roadmap, licensing — for any product.